Case Study
PIP Global Safety
As an in-house Digital Designer at PIP Global Safety, I had the opportunity to work with a multitude of brands in the safety industry. With a focus in website design and e-commerce listing design, I used strategic and differentiating creative solutions to enhance user experience and effectively communicate important information to our customers.
2025-2026
SERVICES: Website Design, E-Commerce, Marketing, Photography
SOFTWARE: Illustrator, Photoshop
In order to differentiate multiple brands across e-commerce channels, I designed a template for each brand to follow, differentiating layout, geometry, photography style, and typography treatment. This allows each brand to have a recognizable and unique layout, increasing brand recognition and trust.
Web Design
Due to the importance and specificity of a lot of PIP's PPE products, I facilitated the production and post-production of product use images. Each image illustrates how the products are worn and what activity or job site they're made for. These accurate and detail-oriented photos help build brand trust and ensure that customers find the PPE products they need.
PIP offers over 10,000 unique PPE products, so product photography is an important part of my position. Product photos are strictly standardized for consistency and recognizability across multiple channels, including e-commerce and international industrial distribution.
PIP is active on multiple social media channels, and primarily targeted towards industry professionals and an international customer base. I designed social media images and carousels for the primary accounts, focusing on brand consistency and eye-catching design.
